Digital SEO
Digital SEO

What are Rich Results?

Google rich snippets (or rich results) are enhanced search results that produce more details about a website than the average link. By implementing structured data in the back end of web pages extra information from your website is displayed on your site’s listing in the search results. “Rich” media can include images, ratings, video, products, […]

Customer Journeying Micro-moments SEO User Intent
Customer Journeying Micro-moments SEO User Intent

Leveraging Customer Journeying and Intent for Organic Search Success

Imagine if you knew “the what”, “the where” and “the why” of your target audience. Business would be thriving, right?. You wouldn’t need a marketing campaign. Unfortunately, very few businesses have this luxury. To move in the direction of understanding your users more, we are providing a general guide on how you can turn customer […]

SEO
SEO

How To Optimise For “Near Me” Searches

The “near me” search phenomenon greatly impacted the search engine landscape. In recent years, there has been significant growth in “near me” searches, therefore resulting in an increase in “near me” suggestions in searches. This comes as a result of changing online search behaviour and businesses need to modify their strategies along with the search […]