Social Media Marketing (SMM)

Advertising Insights

Why do Social Media Marketing?

To connect with people that matter the most to you and your business.

Social Media Marketing (SMM) offers the opportunity to reach new prospects and engage with existing customers on social media platforms such as Facebook, Instagram, LinkedIn, Twitter, etc. It helps companies reach specific audiences with tailor-made messaging, especially through Paid Social advertising.

At Digilari, we are always on the lookout for creative and inspiring ways to connect your business with existing and prospective customers. With our expertise, you get to re-target your ideal customers in a personalised manner targeted to achieve your business goals. Our social media experts will assist you in creating an ever-growing online community and generating results by using visually immersive content. Our campaigns are designed to capture attention and prompt action through tailor-made social media strategies that align with your business goals.

Partnering with Digilari means:

  • You get to grow your business and make new connections that matter
  • You get to target the demographics, interests and behaviours based on your requirements
  • You can re-target your preferred customers with personalised and creative messaging
  • Your campaigns have cross-platform & cross-device coverage

Social Media Insights

M

More than 100 million people use Facebook Watch every day.

%

One in two people surveyed say that they have visited a website to buy a product or service as a result of seeing it in stores

People surveyed in Australia say they perceive brands present on Instagram as the following:

Creative
77%
Popular
76%
Entertaining
75%
Relevant
75%
Inspiring/uplifting
70%

People surveyed across 14 markets said they took the following actions after seeing a product or service on Instagram:

Searched for more information
79%
Visited the brand's website or app
65%
Made a purchase online or offline
46%
Visited retail shop
37%
Followed the brand's account online
31%

Our Social Media Strategies

Awareness

Our Social Media Advertising experts design campaigns that increase the overall awareness of your brand by getting it in front of quality audiences.

Consideration

Digilari gets your potential customers to engage by providing them with the most important details about your products and services to influence their decision-making.

Conversion

Our social media advertisers also focus on your website conversions, app results, store visits and catalogue sales by designing campaigns that drive action.

VARIOUS AVENUES WE CONSIDER

Facebook & Instagram

We design our social advertising campaigns based on your customer-aligned business goals and objectives.

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LinkedIn

Our LinkedIn advertising team will focus on creating and targeting your ideal professional audience consisting of influencers, decision-makers, and executives who matter most to your business.

With our expertise, you can:

01
01
Target Specific Audiences

Target LinkedIn users using profile-based professional details

03
03
Start with a Bang!

Jumpstart your Account-based marketing by uploading lists of contacts or companies

02
02
Retarget Visitors

Retarget website visitors or visitors based on previous ad interactions

04
04
No Long-Term Contracts

You can cancel your Social Media Advertising at any time. There are no long-term contracts required!

We are experts at finding the best combinations from all available targeting options to increase the relevancy of your Facebook, Instagram, LinkedIn and YouTube advertising campaigns.

We consider the following:

LOCATION

Cities, Communities and Countries

DEMOGRAPHICS

Age, Gender, Education, Job Title and more

INTERESTS

From Movie Binge-watching to Healthy Eating

BEHAVIOUR

Device Usage, Frequent Buyers and more

CONNECTIONS

Page Followers, Event Respondents and more

Have a project in mind?

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