Small businesses often need more resources and budgets than they allocate to their marketing and promotions. Thanks to advancements in artificial intelligence, small businesses can now leverage powerful tools such as ChatGPT to help promote their products and services at a lower cost. This blog post will walk you through the steps on how to use ChatGPT […]
A digital marketing audit is a comprehensive evaluation of your company’s digital marketing strategy and its execution. The purpose of a digital marketing audit is to identify areas of strength and weakness in your business’s current approach and to provide actionable recommendations for improvement. Table of Contents Evaluating Your Website: Elements to Evaluate The purpose […]
Search Engine Optimisation (SEO) is an essential component of any digital marketing strategy. It involves optimising websites, content, and other elements to improve their visibility and ranking on search engines traffic to a website and increase its visibility to potential customers. Whilst there is a lot of chatter about ChatGPT, both good and bad, the […]
Artificial Intelligence (AI) is transforming how we create content in a multitude of ways. From copywriting to image generators and photo editing, AI technology is making it easier than ever for businesses to produce high-quality digital content with minimal effort and cost. In this article, we’ll look at some of the best AI Generators available […]
On this page What is pagination? Pagination is the process of dividing content into discrete pages. It is a common technique used on the web, especially when there is a large amount of content to be displayed. While pagination is not required for all types of web content, it can be very useful for certain […]
On this page The Digital Partner Program, (DPP) was designed to give clients peace of mind that they could talk to us about any digital marketing channel or challenge. Knowing we were there to help, regardless of the channel we discussed at the beginning of the relationship. In doing this, we can achieve a good […]
Table of Contents What is a canonical URL? In a nutshell, A canonical URL is the URL of the best representative page from a group of duplicate pages. Canonical URLs can be useful if a website has multiple pages with similar or identical content and can also help improve a website’s search engine optimisation. What is a […]
Graphics Designer & Social Media Specialist I do graphic design work such as website design, website mockups and prototyping, create social media artworks, and social media and google ad designs. Sometimes, I do brand and print design. I also manage one of our clients’ social media accounts and curate content. I also do magic occasionally. […]
This guide contains the latest Google algorithm updates. As such, it is updated periodically to reflect the newest developments. What is Google Algorithm? Google’s core updates have always been the topic of interest for website owners, marketers, and SEO professionals. These updates are critical to understand as they can significantly impact a website’s ranking and […]
On this page Case Study: Jack noticed a 20%-off coupon on his Facebook feed offered by the online phone accessory store for the phone case he was just browsing but did not purchase due to its price. The coupon helped him make up his mind and follow through with the purchase. Every single day 2.5 quintillion […]