Claims on the questioned worthiness of Google Ads as used by Australian small businesses is not a new story. For a long time now, Google Ads has been accused to be nothing more than an effective way to waste small businesses’ money. Many businesses have also shared their disappointments with Google Ads and stories. Primarily […]
The “near me” search phenomenon greatly impacted the search engine landscape. In recent years, there has been significant growth in that particular search. Therefore results in an increase in “near me” suggestions in searches. This comes as a result of changing online search behaviour. Businesses need to modify their strategies along with the local search […]
On this page Listing your business in Google Business profile (GBP, previously known as Google My Business) provides a gigantic advantage to your local SEO pursuits. However, the efforts do not stop at just registering your business. Creating an account in GBP is not the beginning and end of it all, where you just wait for […]
Negative and fake Google reviews can significantly damage your business’s reputation. As a business owner, understanding how to identify and address these reviews is crucial for maintaining your online presence. This guide will equip you with: Methods to spot fake reviews Strategies for professionally responding to suspicious feedback Steps to report and potentially remove fake […]
On this page Google Messaging in Google Business Profile (GBP) has taken this business listing platform to a higher ground. Being able to directly message customers online fills the gap in building a better relationship and communicating directly with customers in real time.
On this page Google Business Profile (GBP, previously known as Google My Business) is the most important asset to manage your business’s online presence across Google Search & Google Maps. As its motto explains, Google Business Profile helps you attract new customers with a free business listing.
On this page At one point, a blogger has to deal with empty content calendars. We’ve all been there before, even the most brilliant bloggers. Read on.
However diversified the reason & intent of blogging for business, there are basic rules & considerations. Here are some blogging mistakes you must avoid. Read on.
On this page Are you a home service business constantly looking for more leads? Are you tired of being in that never ending story of busy one week, then quiet the next? It doesn’t have to be this way when you have Google Ads campaigns that are set-up and executed specifically for home services, then […]
On this page Blogging has been one of the best ways to reach potential buyers online for years. According to Demand Gen Report’s 2018 Content Preferences Survey, 71% of respondents stated they reviewed blog content while on their buying journey. The report also revealed that blog posts took the top spot when it comes to […]